Early Morning Mobile Exchange Thoughts

Things I have to do with Mobile Exchange.

  1. Organize the posts: At the moment I just slap on post after gadget post, with no real rhyme or reason. This is primarily because many of the Press Releases I’ve got are somewhat incomplete, so I can’t do a “Sony Ericsson’s lineup for 2006” series of posts, or a “Business Phones” post, featuring all the business phones from all major brands. I’ve been asking for all the press releases from every PR I’ve ever dealt with, but what’s holding me back is that sometimes I’m a little shy when I tell them it’s not for one of the traditional publications I write for, which leads me to #2:

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Microsoft Vista Launch Is Good For Your Health

Or mine, at least.

See, if there’s anything i like about hotels, it’s the bathtub and hot / cold water galore. And Thu night at the MS Vista launch, whilst all the other press dudes were revelling (or what little revelry they could find) in Tagaytay, I was soaking my old, tired, aching, and supremely pained self in my room at Taal Vista care of Microsoft, no less. I dunno which was better, the terrific hot soak or the fact its paid for by MS. It just feels extra cool and everything that way.

At any rate, believe me the fact that gout is described as ‘excruciating’ and ‘numbing’ pain in medical websites is not an accident. The pain is hard to describe, its almost… spiritual, if there’s ever a word for it. I’ve dislocated my elbow, gotten banged up in all sorts of creative ways and even passed kidney stones, but this one is especially different because it is just so unrelenting, never allowing you a moment’s rest. Even sleep, the age old remedy, is not enough. This thing will wake you up to remind you it’s there. In the wee hours of the morning when you feel most helpless and least able to bear it, there it is, saying ‘hello!’ and ‘would you like some more?’.

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And now the fun begins

Just around an hour ago, the whole of Philippine Tech Press-dom has been lit up with news of Microsoft’s Press Launch of Windows Vista and Office 2007, which is finally launching next year.

I got my invite and the requisite assignment to cover it, and – well – I’m excited.

You’ve just gotta hand it to MS Philippines and their PR for knowing how to drum up excitement with their events. This isn’t some ho-hum fancy dress lunch in a posh hotel. This is an overnight gig, out of town.

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